This year we’ve started a new project for some
students from 3rd and 4th ESO:
This subject is taught 100% in English, a weekly
hour, by an external teacher Paul, from a
consultancy (Fundació Emprenedors (link to
and another hour by Angie and Núria, from SAFA
It follows a simplified version of the Harvard
Business school method to teach students how
to create their own company with an innovative a new
product or idea to be successful in business.
Students work in teams in two semesters, through the
year they are going to develop two different
projects. We hope they work hard as they have to
present their projects to their classmates,
families, teachers etc…,.
the main aim of this subject is that students:
Learn to think creatively.
Thinking creatively is a state of mind that enables
approach tasks, problems, and situations with
openness to alternatives.
Write a business plan.
Include details and descriptions.
Product description: develop the product.
What will it look like? What materials will you
need? Make the product eye-catching.
Market Analysis: Who is your market? Where
do they shop? Where are they located?
Competition: Who is your competition?
Marketing: How will you market your product?
What kind of image do you want to display?
Where will you advertise?
Sales: Where will you sell? How will you get
your customers to buy?
When will you sell?
Manufacturing: How do you make your product?
Explain this in detailed steps. What
materials do you need to make your product?
When and where will you manufacture?
What is your COGS (cost of goods sold)?
Finance: how much money do you need to start
Develop public speaking and oral communication
Oral articulation of ideas and presentation of their
projects is an important area in which
many students need practice. Regular and frequent
opportunities to speak in front of small and large
groups should be provided to our students weekly.
Define and demonstrate for students such concepts as
tone, inflection, pace, and articulation.
Improve English language in a practical environment.
One of the most effective methods of improving
English skills is immersing in an English speaking
Being in an English speaking environment will
improve English speaking skills by helping our
students to communicate more easily and effectively.
If they are you constantly hearing and speaking
English, they can improve how they speak and
understand the language. You will learn English
idioms and slang, pronunciation, and meanings of
words and phrases. Our students will gain more
confidence as they listen and learn. Interacting
with others will also boost their confidence as they
become more comfortable with speaking the language.
So far students have started working in groups,
defining their own company. At the moment right now
they are enthusiastic with the idea and energy to
carry on working on it.
Here you have some of our students’ opinions about
these first weeks: